13 Dec 2024
Welcome to our weekly newsletter, where we summarise market activity over the past seven days.
Market Weekly
Market Weekly
Understanding the Santa Rally
The "Santa Rally" refers to the historical trend of rising stock market prices over the Christmas period. The term "Santa Rally" was first popularised by Yale Hirsch in the 1970s. He noticed that stock prices often rose during the last five trading days of the year and the first two trading days of the new year. This phenomenon, while not guaranteed, has attracted the attention of traders and investors alike. Some view the rally as a short-term indicator of market sentiment.
The Santa Rally has happened in the past for several reasons:
• Investor optimism: The holiday season can inspire positivity for the future. This upbeat sentiment can lead to increased stock buying, driving prices higher.
• Low trading volumes: With many professional investors on holiday, overall trading activity decreases for institutional investors. This lower volume can give everyday individual investors greater influence, which can result in rising stock prices.
• Year-end bonuses: Extra money from holiday bonuses or gifts is often used for investments, adding funds to the market and contributing to higher stock prices during this period.
• Self-fulfilling prophecy: As awareness of the Santa Rally grows, more investors act on the expectation of a market rise. This collective behaviour drives prices up, further reinforcing the trend.
Will the Santa rally repeat itself in 2025? Despite some evidence of this market phenomenon, it is not guaranteed and past performance is not a reliable indicator of future returns. In the chart below we show the monthly returns of the global equity index (as measured by the MSCI World) over the last five years and compare the average return from January to November with the return in December. In four out of the five previous years, the December return has been higher than the average for the rest of the year. However, in 2022 there was a significant fall in equities in December when compared to the rest of the year. This highlights that investors would be wise to exercise caution before acting upon a seasonal trend without considering their long-term strategy as well as individual goals and risk tolerances.
Monthly global equity returns over the past 5 years
The Noise
The Nuance
Over the past 20 years, UK house prices have increased at twice the rate of household incomes, according to data released by the ONS this week. So, it comes as no surprise that the younger generations have been more reliant on inheritance and financial assistance from family members, often colloquially referred to as the 'Bank of Mum and Dad', to purchase property in the UK.
Currently, only the wealthiest 10% of households in England can purchase a house with less than five years' worth of household income. This is poignant as the ONS defines properties costing more than five years of income as “unaffordable.” By this standard, the last time the housing market was 'affordable' was in 2001, with London considered unaffordable by these standards for every income bracket.
Recent economic data suggests that this trend in rising house prices is continuing, as in November, UK house prices jumped up by 3.7%, above expectations. This is up 1.2% month-on-month and is the sharpest rate of house price growth in two years. Corroborating this, the RICS UK Residential Market Survey's house price balance, which tracks the difference between the percentage of respondents reporting price increases versus those seeing declines, jumped to +25% in November 2024, meaning almost all parts of the UK are seeing an upturn in house prices.
Further, following UK Chancellor Rachel Reeves’ October 30 Budget announcement, there will be a rise in stamp duty in March, prompting increased housing market activity. From April 2025, first-time buyers will face stamp duty on properties worth £300,000 and over, down from the current £425,000 threshold. This policy shift is expected to incentivise buyers to expedite purchases, potentially boosting sales in the short term but raising concerns about affordability pressures for future buyers.
Looking ahead, it’s important to note that the Labour government has pledged to ‘get Britain building again.’ Seemingly, there is hope that prices will not soar as much as they have previously with 1.5 million new homes promised to be built in the coming years. By increasing the supply of homes, the policy aims to reduce the mismatch between demand and availability, which has been a key driver of escalating house prices. Greater supply could temper the competition among buyers, easing upward pressure on prices.
Nevertheless, the UK housing market faces ongoing affordability challenges, as it has for the past two decades, with price increases outpacing household income growth. Until substantial changes are made, unfortunately the dream of homeownership will remain stretched for many in the UK.
The Niche
A fun financial markets fact of the week
This week we wish a very Happy Birthday to bonds, which turn 400! They first launched on the ‘Hoogheemraadschap’ - a Dutch local water authority and the first fixed income market. The world’s oldest living bond from this market is still issued and collects c.£300 of interest each year that has been in effect since December 10, 1624. The water board promised Elsken Jorisdochter, her descendants, or anyone who owned the bearer bond, 2.5% interest in perpetuity. Through the centuries, bonds have evolved from humble waterworks financing to a cornerstone of modern portfolios, balancing both risk and return.
Disclaimer
All investment views are presented for information only and are not a personal recommendation to buy or sell. Past performance is not a reliable indicator of future returns, investing involves risk and the value of investments, and the income from them, may fall as well as rise and are not guaranteed. Investors may not get back the original amount invested.
Any views expressed are based on information received from a variety of sources which we believe to be reliable, but are not guaranteed as to accuracy or completeness by atomos. Any expressions of opinion are subject to change without notice.
The value of investments and any income from them can fall and you may get back less than you invested.
The value of investments and any income from them can fall and you may get back less than you invested.